Online Course For Students Learning Online Marketing
Students Online Marketing 101
C + T + P + M is the underlying "concept". Content leads to Traffic and PREselling that traffic leads to Monetization (i.e., revenue generation). The process is easy to understand and once someone "gets it," s/he is on the way to understanding online marketing. On go the lights.
At some point in the PREselling Cycle, most prospects will need to know just why SBI works. These potential customers are fully interested but they are wondering what is causing "all of this love for SBI!." Now they're ready for the "under-the-hood" reasoning behind the success.
That's where students online will learn these important lessons...
•Online marketing is not the same as offline marketing.
•There is a "fundamental reality about the way people use the Web." Understanding this reality is one of the keys to online success.
•Online success is not easy.
These lessons, in turn, create a ready-to-buy mindset in your prospects...
•They begin to believe that they can build a successful online business by themselves.
•They understand that online marketing is not really mysterious or hard to understand. It's all about "in-demand content."
•They see how money can be made online, if they do it right.
•They realize that they have information about a specific theme or niche that other people are seeking. And they can use information to "warm up" or PREsell that traffic in order to convert them into customers.
Perhaps, that's the biggest lesson of all. Your visitors need to trust you before they will bring out their credit cards.
Belief Comes Before Conversion
The C T P M process is so logical and so simple, it "inspires" people to realize they can go after their dreams and desires. Working from home and quitting that day job are truly reachable goals.
And the page has a great "pop-out" section that shows the many ways someone can "monetize" a site. Everything from auction selling to affiliate marketing to selling e-goods is introduced. They'll likely find something they can relate to and their excitement will grow.
Remember, the "lights on" reference earlier in this article? By the end of the C T P M page, the lights will be so bright that your visitors will be wearing shades!
And if they still aren't ready to buy, they'll see the Success Guarantee at the end of the page.
Yes.
And that simple "yes" says it all.
(Click below for more info)
Students Online

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